Thursday, 16 February 2012

Publishing and Design Authorship - Poetry book

For Publishing and Design Authorship, I am asked to create a book. The topic I have chosen is Hip Hop Poetry. This being a subject which I am very passionate about. People argue is Hip Hop Poetry an art form....

My aim is to create a physical book which displays poetry in a typographic and illustrated art form. The book will be aimed towards 18 - 25 year olds, also People who take an extra interest into hip hop poetry, as well as the culture.

Here I convey my train of thought, this show how I have managed my time and developed in my concept. 


Starting of with quick brain mapping on things I love.


here i chose to do further development on Hip Hop, looking at the culture and what it could have to offer in my Authorship project.



Here are simple design layout concepts of the book case.


More concept on design layouts, (concertina)



Further development into book layout, sketches showing how the book will be constructed, and folding, also considering materials.


further development into the construction and layout (concertina)


Wednesday, 15 February 2012

Typography Experiment (Hands On)









Critical debates Task 3 - Computer Generated World

After researching on Kyle Cooper the title sequence designer for over a 100 different movies. His work is very popular; take for example the title sequence for ‘SEVEN’ “the title sequence was seen as new art form”. Also the title sequence was haled by New York Times as one of the most important design and innovation of the 1990’s". Cooper has a very unique way of looking into a movie and deconstructing it to the audience, making the audience forget everything else influencing them to finding out more. “The Title sequence is the most important part as it sets the tone of the entire movie”.
The trends at the moment are to use either motion graphics, and hand made compositions, these are what lead the market at the moment, these innovative idea exist across a range of communications such as, advertising, movies, digital billboards website and many more.

For example I have looked into VW Commercial (Hand made Compositions)




Another example is from the work of Creamy Orange.com (Motion Graphics)




I believe the aim of the future in moving image based arts, is to add more simplifying touches, not being so heavy and big footed. Give things more meaning but also having a very delicate approach.

For example the video below convey how effective movement can be implemented by using shape, typography and most importantly composition, which all inter links with the sound.








Monday, 13 February 2012

Critical Debates in Design Task 2 (Wayfinding)



The signs I have chosen to look into are the signs and symbols in a car, i.e. the dashboard light, oil lights, petrol lights, indicator, etc. so purely focusing on the interior of a vehicle, how they could be improved, enhance the information and become more visually pleasing.
Believe it or not, but my car plays a major part in my life, having noticed these signs from a creative and engaging aspect, to me they do not all work well.
The simplicity of the signs works well but still very blunt and boring. The car manufacturers still use the conventional signs, and their idea of moving forward in time is to add different colours backlighting.
The signs in the dashboard are to indicate warnings, visible to the driver and only the driver, the sign itself self is not alarming, only until the backlighting appears, why is this! Why isn’t they’re more to the signs, what could make them more informational.


Here is the basic sign system for a vehicle and some can be applied to motorbikes.


Here is another example of signage being used in a vehicle, with a simple change in backlighting trying to show they are moving forward in time, to me this isn’t pushing the boundaries of designs,

Here is another example of warning lights working in a conventional way.


Below is the BMW 2005 dials.



Head - up - display

Here is the BMW M5 2005 edition, this is where the boundaries are pushed in the direction I wish see more. Cars will always be apart our lives, this being said, there should be more futuristic concept, as the head-up-display, shown in the above image. BMW idea behind this was to create the ultimate driving experience. In my eyes they have succeeded. The display indicates a range of information, such as km/h, petrol level, green, orange and red rev count. This is BMW’s way to enthuse and embrace the drivers every need.